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Ken Summers
Ken Summers is a senior partner of the Comfort Institute, an international home performance research, training and consumer protection organization. For the past 21 years he has helped progressive HVAC contractors adopt a “whole house” approach to home performance with particular emphasis on teaching ways to avoid common errors associates with load calculating, duct design, duct leakage, thermal envelope failures and mold mitigation. Ken has written numerous articles published in industry press and is an in-demand speaker at industry conferences and workshops including numerous ACCA, PHCC, RSES and EPA-sponsored events.
Topics of expertise: home performance, residential HVAC systems, indoor air quality, home energy efficiency, HVAC best practices, residential envelope sealing, whole home approach / whole system approach to indoor comfort and energy efficiency.
Topics:
The Future of HVAC – Taking The Leap Into Home Performance
The HVAC industry is rapidly evolving. Few HVAC businesses today can depend simply upon selling systems to grow their business. Making the transition into the home performance market, however, can be a daunting task that effects all aspects of the business – from sales and marketing to employee training to expanding service offerings.
In this presentation, Summers will share some of the fundamental considerations that HVAC companies need to understand and review options and opportunities that make this transition as fast, painless and cost-effective as possible.
Performance Contacting: The shifting focus within residential and commercial building performance and its immediate implications for HVAC businesses.
Innovative breakthroughs in energy-saving technologies are having a real impact on the HVAC industry, redefining the HVAC professional’s role as a major provider of indoor comfort, improved indoor air qualty and energy savings expertise. Expanding your business to include services related to residential or commercial building performance can be a relatively simple process with tremendous opportunities for growth.
This presentation will take a look at how technological innovations and other factors are changing the role of building and home performance servicing.
Becoming A Home Performance Expert – Positioning Your Business For Growth
Most industry experts agree that home performance is the future of the HVAC industry and innovations in duct sealing provide one of the best means of adding home performance expertise to existing HVAC services. See how new technologies and a changing industry offer HVAC businesses a fast and natural expansion into the home performance sector and provide real opportunity for increased productivity and profitability of your HVAC business.
A Whole Home Approach To Home Performance – Best Practices
It is no longer enough to simply sell boxes. Today, HVAC business success is contingent on our ability to offer customers real solutions for comfort, indoor air quality and energy efficiency. – and that requires an understanding and delivery of a whole-home approach to HVAC services. This presentation will look at the fundamentals of this methodology and offer some hands-on strategies for maximizing profits through its implementation.
Other subjects:
- Beyond Energy Efficiency: What you need to know to grow your home contracting business.
- The top three customer questions that will lead to sales.
- A “whole system” approach to HVAC servicing.
- The Future of Home Performance Contracting.
- The Changing Reality of Home Energy Savings